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Best Practices for Salesforce for Google AdWords

Search engine marketing is one of the most cost effective ways to generate leads which is why it is so popular with small and large business alike. Below are a few best practices to building a successful search engine marketing machine.

Tell a Friend: A Replacement for that Email a Friend


Tell A Friend is a brand new JavaScript based widget for blogs and websites that will enable site visitors to send a link of the current web page to their friend(s) via email or through IM like Google Talk, Yahoo! Messenger, etc. ...
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Living the Dream - Salesforce, Google and SaaS


We at Appirio have lots of experience at big technology companies (SAP, webMethods, Borland) and classic enterprise software startups. We run Appirio differently from what we saw at these companies. We not only run our business using software...
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Most Useful Web Applications for 2008


As we bid adieu to 2008, lets looks at some useful web applications that really made an impact. All these apps are available online for free and require no...
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"Traditional software is like cocaine"


In a mind-numbing interview with ZDnet, Harry Debes, CEO of ERP vendor Lawson Software, demonstrates why the traditional enterprise software market is overdue for disruption. Debes' remarks show how little care and understanding legacy...
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Google Docs Guide: How to do Stuff with Google Docs


Google Docs is like an online version of Microsoft Office where you can create and upload documents, spreadsheets, and presentations, then share them with anyone you choose. This tutorial and guide will help you get more out of Google...
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Conventional wisdom on CRM requirements doesn't work


The final major flaw with the functionality led approach to CRM requirements gathering is the Rumsfeldian notion of the unknown unknowns. Users, who invariably havent used CRM technology before, are expected to articulate a complete vision of what...
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